ISO 10668:2010
International Standard
Current Edition
·
Approved on
13 August 2010
Brand valuation — Requirements for monetary brand valuation
ISO 10668:2010 Files
English
11 Pages
Current Edition
27.57 OMR
ISO 10668:2010 Scope
ISO 10668:2010 specifies requirements for procedures and methods of monetary brand value measurement.
ISO 10668:2010 specifies a framework for brand valuation, including objectives, bases of valuation, approaches to valuation, methods of valuation and sourcing of quality data and assumptions. It also specifies methods for reporting the results of such valuation.
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